5 Quality stocks trading below 15x PE

A market anchored to 30x tech multiples is missing these cash machines.

11 hrs ago • Ruben van Putten

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The founder's valuation trap

How to convert operational excellence into market-aligned value—without leaving millions on the table

Feb 2 • Ruben van Putten

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January 2026

Three cognitive biases that destroy M&A value

Companies worldwide spend $2-4 trillion annually on mergers and acquisitions, with 2025 reaching $2.14 trillion in the first half alone.

Jan 31 • Ruben van Putten

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The $1M glass ceiling: 3 psychological levers that break it

Only 5% of all businesses in the US grow to be more than $1 million in annual revenues, according to 2020 research.

Jan 30 • Ruben van Putten

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November 2025

This one sentence in earnings calls reveals everything about management quality

Learn the CEO language pattern that predicts company problems 2-3 quarters early. Analysis of earnings calls reveals what separates great management…

Nov 25, 2025 • Ruben van Putten

October 2025

5 Quality stocks trading below 15x PE

Five household names generating 25%+ ROE trading at single-digit to mid-teen P/E ratios. This week's quality screen reveals Merck, UPS, Target, Delta…

Oct 15, 2025 • Ruben van Putten

What Klarna teaches us about crisis discipline.

Klarna went from $46B to $6.7B and back to $15.9B. The behavioral patterns during crisis reveal more about business quality than any IPO valuation ever…

Oct 10, 2025 • Ruben van Putten

September 2025

Why Netflix beats competitors who overthink

Learn how Netflix's decision speed creates competitive advantage. Discover the 60-second assessment tool to identify fast-moving quality businesses.

Sep 30, 2025 • Ruben van Putten

What separates quality businesses from the rest

Research reveals why traditional business metrics miss the mark. Discover the behavioral patterns that separate exceptional businesses from the rest…

Sep 26, 2025 • Ruben van Putten

The behavioral patterns that predict which businesses will compound for decades

Warren Buffett looks for businesses 'an idiot could run' - but what really predicts decades of compound growth? New research reveals 3 behavioral…

Sep 16, 2025 • Ruben van Putten

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July 2025

Why Sun Tzu's art of war built Amazon

The 2,500 year old military strategy that created the world's most ruthless business empire

Jul 1, 2025 • Ruben van Putten

June 2025

MercadoLibre behavioral equity analysis: When regional bias creates opportunity

A comprehensive assessment combining fundamental strength with behavioral opportunity recognition. Quality business at crisis valuations for patient…

Jun 10, 2025 • Ruben van Putten