Advisory

I advise founders building quality companies and investors evaluating quality deals.

For founders

You’re scaling and need to understand how investors evaluate quality.

What I help with:

  • Position your company for quality capital, not just any capital

  • Build the signals that trigger interest from top-tier investors

  • Identify quality decay before it becomes existential

  • Make capital decisions that preserve compounding potential

For investors

You’re evaluating deals and need frameworks to separate signal from noise.

What I help with:

  • Due diligence frameworks that catch red flags early

  • Behavioral bias audits for deal processes

  • Portfolio company quality monitoring

  • Sourcing strategies to find quality before competition

How it works

One-on-one advisory engagements. I review your specific situation, apply behavioral frameworks from my research, and give you concrete recommendations.

Who this is for

Founders past product-market fit thinking about their next raise or exit.

Investors (angels, VCs, PE, family offices) actively evaluating deals or managing portfolios.

Get started

Email ruben@qapitalgroup.com with:

  • Your situation in 2-3 sentences

  • The specific question you need answered

  • Timeline