Who is Qapital?

Hi! I'm Ruben van Putten, and I started Qapital to share the frameworks I actually use to build a quality-focused investment portfolio. I combine PhD-level behavioral finance research with 25+ years of deploying capital across public and private markets.

Qapital focuses on one thing: identifying exceptional businesses that trade below their potential using behavioral insights. I believe it's better to own a few quality companies with sustainable advantages than diversify into mediocrity.

What Do You Get with Qapital?

Subscribers get 8 articles per month with frameworks you can implement immediately.

Here's what you'll receive:

  • 📈 Weekly frameworks

  • 🧠 60-second behavioral tools for deal evaluation and market psychology

  • 📊 Real portfolio decisions with full analysis and reasoning

  • 🔍 Quality business breakdowns showing what separates exceptional companies

  • ⚡ Immediate implementation - no theory, just what works in real investments

  • 📚 Full access to our framework library of behavioral investment tools

Our Investment Approach

We use the QAPITAL framework to evaluate every potential investment:

  • Quality of earnings and business model

  • Adaptability and resilience during crises

  • Predictability of cash flows and growth

  • Intrinsic competitive advantages

  • Team and management quality

  • Allocation of capital excellence

  • Long-term value creation potential

Get Started

Want practical behavioral finance frameworks that actually work?

Free Subscription - Weekly insights and frameworks
Premium Access - Starting at 15 USD per month for detailed assessment tools and portfolio updates


Ready to identify quality businesses others miss? Subscribe below.

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Building a quality portfolio one investment at a time. Behavioral research meets real capital deployment - practical frameworks you can use immediately.

People

Founder & Principal, Qapital | Quality growth investing with behavioral insights | PhD researcher in Behavioral Finance