Start here: Quality investing with behavioral insights
If you're new to Qapital, this is your introduction to our approach
What we do differently
Most investors analyze spreadsheets. We analyze psychology.
Harvard research shows 70-90% of business acquisitions fail to create value. The problem isn't financial modeling - it's behavioral blindspots. Founders' true motivations get misread. Company cultures clash during integration. Customer relationships dissolve under new ownership.
At Qapital, we use behavioral insights to identify quality businesses trading below their growth potential. We're building a concentrated portfolio of quality companies that can compound returns for decades.
Think Berkshire Hathaway meets behavioral economics, focused on quality growth businesses.
Our investment framework
We evaluate every business using the QAPITAL methodology - seven dimensions that predict long-term value creation:
Quality of earnings: Revenue sustainability and margin predictability
Adaptability: Crisis response and business model flexibility
Predictability: Cash flow visibility and contract strength
Intrinsic advantages: Competitive moats and pricing power
Team quality: Leadership capability and decision-making track record
Allocation excellence: Capital efficiency and reinvestment returns
Long-term value: Growth potential and strategic vision
We only invest in businesses scoring 8.0+ overall, with transparent methodology you can follow along.
What you'll learn here
Every Tuesday: Behavioral tools and frameworks
60-second assessments you can use immediately. How to read founder psychology, spot cultural red flags, and identify quality businesses others miss.
Every Friday: Real investment analysis
Specific companies analyzed using our QAPITAL framework. Public stocks, private deals, acquisition opportunities - with exact valuations and reasoning.
Recent examples:
"The 60-second founder psychology test that predicts exit success"
"ASML analysis: Quality score 8.7, fair value €720-780"
"Why this €15M German manufacturer is worth €45M"
All based on real research, real investments, real frameworks we actually use.
Why we share our methodology
Traditional investment firms hide their processes. We do the opposite.
Transparency creates three advantages:
Better deal flow: When founders understand our approach, they bring higher-quality opportunities
Market education: Quality businesses deserve sophisticated assessment frameworks
Compound learning: Sharing methodologies creates feedback that improves our processes
Every framework we publish gets tested with real capital.
Who this is for
You'll find value here if you're:
A founder building a quality business (understand what quality investors look for)
An advisor working with growing companies (better frameworks for client evaluation)
An investor interested in behavioral approaches (practical tools beyond theory)
Anyone who thinks most business analysis misses the human element
Your first articles to read
New to behavioral investing? Start with our origin story to understand why we combine psychology with financial analysis.
Ready for practical frameworks?
Our Tuesday articles provide 60-second tools you can use immediately.
Interested in real investment analysis? Our Friday articles show exactly how we evaluate specific opportunities.
Want the complete methodology? Our comprehensive frameworks are available for deeper implementation.
Get the frameworks
Free subscribers get weekly behavioral insights and investment frameworks.
Premium subscribers (€29/month) get specific company valuations, detailed analysis, and access to our complete assessment tools.
Ready to dive deeper? Advanced frameworks and tools available at Buy.Build.Scale. - the methodologies we actually use to invest.
Bottom line: Quality businesses deserve quality analysis. Behavioral insights create sustainable competitive advantages.
If you think most investment analysis misses the human element, you're in the right place.
Subscribe now and start getting frameworks that work in the real world.
Questions? Reply to any email or connect with us directly. We're always interested in meeting founders and investors who think long-term.